About

Pradeep Ch.
A 25-Year Legacy in Advertising and Branding

With a Commerce degree as his foundation, Pradeep Ch. has spent two decades mastering the art of advertising and branding. His journey began as a Team Lead at Ogilvy & Mather, where he honed his skills working with diverse agencies and clients. This experience fueled his desire to make a unique mark by driving business growth through creativity, leading him to establish WHITE THOUGHTS AND BRANDING. Today, it stands as an award-winning agency, recognized as one of the top creative powerhouses in Hyderabad.

For Pradeep, the journey with WHITE THOUGHTS AND BRANDING has been doubly rewarding. He finds immense satisfaction in strategically building a client’s brand equity from the ground up. Since the agency's inception, he's collaborated with clients across a spectrum of industries - healthcare, pharma, retail, real estate, technology, and more.

Pradeep's philosophy is clear:

A product is bought, but a brand is owned.” This belief is the driving force behind every project at WHITE. Their creative strategies are not only about standing out but also about building lasting brand recognition, fostering loyal customer communities, and ultimately, boosting revenue. As Pradeep puts it, "Advertising and branding is commercial art, isn't it?